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	<title>New York Business Law &#187; Recommended Business and Law Reads</title>
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		<title>3 Important Ideas on How to Attract Angel Investors</title>
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		<pubDate>Fri, 07 Jan 2011 15:42:02 +0000</pubDate>
		<dc:creator>Fred Abramson</dc:creator>
				<category><![CDATA[Recommended Business and Law Reads]]></category>
		<category><![CDATA[Angel investor]]></category>
		<category><![CDATA[Entrepreneur]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Venture capital]]></category>

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		<description><![CDATA[<div style="display:inline;float:right;margin-left:1em"><g:plusone href="http://nylawblog.com/2011/01/3-important-ideas-on-how-to-attract-angel-investors/"></g:plusone></div>

			
				
			
		
Angel Investing is expected to pick up in 2011. In the past, tapping a home equity line of credit was a critical way for entrepreneurs to fund their business. But since that avenue for for borrowing has dried up, entrepreneurs have had to look for alternative ways to fund their business. Todd Taskey, writing in [...]]]></description>
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<p>Angel Investing is expected to pick up in 2011. In the past, tapping a home equity line of credit was a critical way for entrepreneurs to fund their business. But since that avenue for for borrowing has dried up, entrepreneurs have had to look for alternative ways to fund their business. Todd Taskey, writing in<a href="“look behind the curtain” to see how one very successful angel investment group tracks and considers its investments." class="broken_link"> Small Businesses Trends</a> takes a <em>“look behind the curtain”</em> to see how one very successful angel investment group tracks and considers its investments.  He looks at 3 factors- <strong>1) Pre Money Valuation, <strong>2) Liquidation Preference and <strong>3) Market Perspective.</strong></strong></strong></p>
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		<title>Why do Startups fail? 10 Startup Ideas That Stink</title>
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		<pubDate>Mon, 11 Oct 2010 21:27:27 +0000</pubDate>
		<dc:creator>Fred Abramson</dc:creator>
				<category><![CDATA[NY Small Business News]]></category>
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		<category><![CDATA[Boxee]]></category>
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Why do so many startups fail? You may be really smart, execute well and have the funding.  However, the bigger problem may that the problem is too big to handle. The blog Business Insider lists ten startup ideas that never work.  They are:

Semantic Search/Any search company that&#8217;s not Google. When was the last time that [...]]]></description>
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<p>Why do so many startups fail? You may be really smart, execute well and have the funding.  However, the bigger problem may that the problem is too big to handle. The blog<a href="http://www.businessinsider.com/startup-ideas-that-fail-2010-10"> Business Insider</a> lists ten startup ideas that never work.  They are:</p>
<ol>
<li><strong>Semantic Search/Any search company </strong>that&#8217;s not Google. When was the last time that you asked Jeeves anything?</li>
<li><strong>Social recommendations</strong> as a standalone don&#8217;t work.</li>
<li><strong>Local News Sites</strong>. Perhaps the <a href="http://portwashington.patch.com/">Patch</a> network of sites may work, but probably not because of lack of advertising dollars.</li>
<li><strong>Micropayments</strong> don&#8217;t work. The site with the best content, The New York Times failed charging by the article.</li>
<li>Stop trying to <strong>kill email</strong>. Look what happened to Google wave.</li>
<li>You can&#8217;t try to make a better <strong>car company. </strong>Tesla has sold only 2,000 cars.  How about the <a href="http://www.delorean.com/">DeLorean?</a> I vividly remember John DeLorean busted on tape selling cocaine in a ludicrous attempt to save his company.</li>
<li><strong>Music startups </strong>can&#8217;t get enough paying customers. I am a music geek and have  purchased music online occasionally on iTunes and rarely on Amazon. (I still purchase CD&#8217;s at <a href="http://www.jr.com/">J&amp;R Music</a>, so I may be a bit of a dinosaur).</li>
<li>Marrying the <strong>web and the TV </strong>hasn&#8217;t worked out.  Even though all the cool kids in New York love<a href="http://www.boxee.tv/"> Boxee</a>, do you know of anyone who uses it? It remains to be seen what happens with Apple and Google&#8217;s latest offerings, but history is not on  their side.</li>
<li><strong>RSS Readers</strong> are not a business. Whatever&#8230;. Google does the job reasonably well.</li>
<li>A startup focused on<strong> kids or making life easier for parents.</strong> I&#8217;m not sure I agree with this overboard generalization. Certainly my hometown of Port Washington,NY needs more daycare centers. However, if you are planning a startup to take on the big boys, ie Target, Wal-Mart et. al, you are looking for trouble.</li>
</ol>
<p>What do you think? What is on your list for startup ideas that never work?</p>
<p><em>The Law Office of Frederic R. Abramson represents startups and small businesses in New York. If you have any questions,<a href="http://abramsonlegal.com/contact/"> feel free to call </a>me at 212-233-0666.</em></p>
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		<title>12 Things You Need to Know About New Small Business Jobs Act</title>
		<link>http://nylawblog.com/2010/09/12-things-you-need-to-know-about-new-small-business-jobs-act/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=12-things-you-need-to-know-about-new-small-business-jobs-act</link>
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		<pubDate>Tue, 28 Sep 2010 01:25:10 +0000</pubDate>
		<dc:creator>Fred Abramson</dc:creator>
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President Obama signed into law today the Small Business Jobs Act. If you are an entrepreneur or run a small business, there are a number of key provisions that can help.

Successful SBA Recovery Loan Provisions will be extended. The extension of these provisions provides the capacity to support $14 billion in loans to small businesses. [...]]]></description>
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<p>President Obama signed into law today the<a href="http://govne.ws/item/President-Obama-Signs-Small-Business-Jobs-Act-Learn-What-s-In-It-1#"> Small Business Jobs Act.</a> If you are an entrepreneur or run a small business, there are a number of key provisions that can help.</p>
<ol>
<li><strong>Successful <a class="zem_slink" title="Small Business Administration" rel="homepage" href="http://www.sba.gov/">SBA</a> Recovery Loan Provisions </strong>will be extended. The extension of these provisions provides the capacity to support $14 billion in loans to small businesses. That&#8217;s a big wade of cash which your business may be able to tap into.</li>
<li><strong>Maximum Loan Size for The Largest SBA Programs</strong> will be more than doubled.  This could help to provide greater access to working capital loans that small businesses use to <strong>purchase new inventory</strong> and take on their next order, which could help small business owners  create new jobs.</li>
<li><strong>A New $30 Billion Small Business Lending Fund. </strong>I am really interested to see how this is going to work. Currently, many small businesses are having difficulty obtaining access to capital because banks have cut off their credit. This provision would provide incentives to small banks to lend to small businesses.</li>
<li>An Initiative to <strong>Strengthen Innovative State Small Business Programs</strong> – Supporting Over $15 Billion in Lending.  I am not sure how this will play out.</li>
<li>Eight New Small Business Tax Cuts – Effective Today:</li>
</ol>
<ul>
<li><strong>Zero Taxes on Capital Gains</strong> from Key Small Business Investments.</li>
<li>Extension and Expansion of Small Businesses’ Ability to <strong>Immediately Expense Capital Investments.</strong></li>
<li><strong>Extension of 50% Bonus Depreciation.</strong></li>
<li><strong>A New Deduction of Health Insurance Costs for Self-Employed. </strong>This is <strong>huge</strong> for self-employed individuals.  If you are self-employed, you can get a deduction for the cost of health insurance for yourself and your family members in calculating your self-employment taxes.</li>
<li>Simply deduction for <strong>cellphone bills.</strong> You can now deduct the full cost of your cellphone without providing documentation about each and every phone call.</li>
<li>An Increase in the Deduction for <strong>Entrepreneurs’ Start-Up Expenses. </strong>Entrepreneurs can deduct from their taxes for this year from $5,000 to $10,000 (with a phase-out threshold of $60,000) in expenditures.</li>
<li>Limitations on Penalties for <strong>Errors in Tax Reporting</strong> That Disproportionately Affect Small Business. If your business get audited, this should help.</li>
</ul>
<p>What do you think of this bill? What more (or less) do you think the government should do to help small businesses.</p>
<p><em>The <a href="abramsonlegal.com" class="broken_link">Law Office of Frederic R. Abramso</a>n represents small businesses in New York State.</em></p>
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		<title>Nurturing Start-Ups is the Path to Creating New Jobs</title>
		<link>http://nylawblog.com/2010/09/nurturing-start-ups-is-the-path-to-creating-new-jobs/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=nurturing-start-ups-is-the-path-to-creating-new-jobs</link>
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		<pubDate>Mon, 13 Sep 2010 13:11:52 +0000</pubDate>
		<dc:creator>Fred Abramson</dc:creator>
				<category><![CDATA[NY Small Business News]]></category>
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Two-thirds of net new jobs are created by small businesses.  However, the National Bureau of Economic Research found that once the age of a business is taken into consideration, there is no systematic relationship between firm size and growth.
According to the  New York Times, nearly all job growth occurs when businesses are starting up. [...]]]></description>
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<p>Two-thirds of net new jobs are created by small businesses.  However, the <a href="http://www.nber.org/papers/w16300">National Bureau of Economic Research</a> found that once the age of a business is taken into consideration, there is no systematic relationship between firm size and growth.</p>
<p>According to the <a href="http://www.nytimes.com/2010/09/12/business/12unboxed.html?ref=todayspaper"> New York Times, </a>nearly all job growth occurs when businesses are starting up. When businesses mature,  job expansion essentially stops.</p>
<p>Our unemployment rate is at <a href="http://www.google.com/publicdata?ds=usunemployment&amp;met=unemployment_rate&amp;tdim=true&amp;dl=en&amp;hl=en&amp;q=current+unemployment+rate">9.6%.</a> Any serious solutions for creating new must focus on how to create new start-ups and nurture new firms that are in their infancy.</p>
<p>Some argue that raising long-term capital gains, like the Obama administration is proposing, can hurt the prospects of start-ups.  Since angel investors calculate taxes when deciding how much to invest, they may decide to fund less start-ups.</p>
<p>On the other hand, most new businesses make  little or no income. Entrepreneurs focus on making it big, not on taxes. The  New York Times notes that when Microsoft started up, the top income tax rate was at 70%.</p>
<p>One cheap way of fostering start-ups is by granting more residence visas to skilled immigrants, especially those who attend American universities. On February 24, 2010 Senators Kerry and Luger proposed the <a href="http://nylawblog.com/2010/02/startup-immigration-visa-for-entrepreneurs-announced-by-senators-kerry-lugar/">Startup Act of 2010,</a> which would permit immigrant entrepreneurs to stay or immigrate into the  United States if they have secured “significant” funds to start a new company. Since immigration is a sensitive issue and the mid-term elections are upon us, this bill seems unlikely to pass soon.</p>
<p>Start-ups are always in need of capital. Unfortunately, banks have tightened their lending to start-ups.  Since the private sector is unwilling to lend, the government may have to step in and start lending to start-ups.</p>
<p>Another possible solution is to provide funding for incubators. Currently, there is an excess capacity of commercial real estate. The government should provide tax breaks to landlords to provide below market leases to incubators. Incubators would be required to house no less than three different businesses and be in business for less than 3 years.</p>
<p>What to you think? Is funding incubators a good idea? What are your solutions for job growth?</p>
<p><em>Frederic R. Abramson is the principal of the Law Office of Frederic R. Abramson, which represents start-ups. </em></p>
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		<title>Simon Sinek: How great leaders inspire action</title>
		<link>http://nylawblog.com/2010/09/simon-sinek-how-great-leaders-inspire-action/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=simon-sinek-how-great-leaders-inspire-action</link>
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		<pubDate>Mon, 13 Sep 2010 01:48:31 +0000</pubDate>
		<dc:creator>Fred Abramson</dc:creator>
				<category><![CDATA[Corporate Law]]></category>
		<category><![CDATA[Recommended Business and Law Reads]]></category>
		<category><![CDATA[Starting a Business]]></category>

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Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question  People don&#8217;t by what you do but why you do it. His examples include Apple, Martin Luther King, and the Wright brothers. Watch his TED talk. 
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<p>Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question  People don&#8217;t by what you do but why you do it. His examples include Apple, Martin Luther King, and the Wright brothers. Watch his TED talk. <object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="446" height="326" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="wmode" value="transparent" /><param name="bgColor" value="#ffffff" /><param name="flashvars" value="vu=http://video.ted.com/talks/dynamic/SimonSinek_2009X-medium.flv&amp;su=http://images.ted.com/images/ted/tedindex/embed-posters/SimonSinek-2009X.embed_thumbnail.jpg&amp;vw=432&amp;vh=240&amp;ap=0&amp;ti=848&amp;introDuration=15330&amp;adDuration=4000&amp;postAdDuration=830&amp;adKeys=talk=simon_sinek_how_great_leaders_inspire_action;year=2009;theme=new_on_ted_com;theme=unconventional_explanations;theme=not_business_as_usual;event=TEDxPuget+Sound+;&amp;preAdTag=tconf.ted/embed;tile=1;sz=512x288;" /><param name="src" value="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" /><param name="bgcolor" value="#ffffff" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="446" height="326" src="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" flashvars="vu=http://video.ted.com/talks/dynamic/SimonSinek_2009X-medium.flv&amp;su=http://images.ted.com/images/ted/tedindex/embed-posters/SimonSinek-2009X.embed_thumbnail.jpg&amp;vw=432&amp;vh=240&amp;ap=0&amp;ti=848&amp;introDuration=15330&amp;adDuration=4000&amp;postAdDuration=830&amp;adKeys=talk=simon_sinek_how_great_leaders_inspire_action;year=2009;theme=new_on_ted_com;theme=unconventional_explanations;theme=not_business_as_usual;event=TEDxPuget+Sound+;&amp;preAdTag=tconf.ted/embed;tile=1;sz=512x288;" bgcolor="#ffffff" wmode="transparent" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<title>What are you doing to build your Community?</title>
		<link>http://nylawblog.com/2010/02/what-are-you-doing-to-build-your-community/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-are-you-doing-to-build-your-community</link>
		<comments>http://nylawblog.com/2010/02/what-are-you-doing-to-build-your-community/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 13:31:38 +0000</pubDate>
		<dc:creator>Fred Abramson</dc:creator>
				<category><![CDATA[NY Small Business News]]></category>
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		<category><![CDATA[local accountant]]></category>
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		<category><![CDATA[osso buco]]></category>
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One of the great problems of the information age has been the disruption of  local communities.  During the last generation, people were able to rely on their local community to help them sustain their businesses.   Accountants were able to order a pint of Guinness at their local Irish pub and pick up a new tax [...]]]></description>
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				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fnylawblog.com%2F2010%2F02%2Fwhat-are-you-doing-to-build-your-community%2F&amp;source=fredabramson&amp;style=normal&amp;service=bit.ly&amp;b=2" height="61" width="50" title="What are you doing to build your Community? " alt=" What are you doing to build your Community? " /><br />
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<p><a id="aptureLink_J5au9uaBoi" style="margin: 0pt auto; padding: 0px 6px; text-align: center; display: block;" href="http://images.google.com/images?q=tbn:EE0nEAUBXCtvdM:theaiesecblog.files.wordpress.com/2009/06/world-connect-people-community-international.jpg"><img style="border: 0px none;" title="world-connect-people-community ..." src="http://images.google.com/images?q=tbn:EE0nEAUBXCtvdM:theaiesecblog.files.wordpress.com/2009/06/world-connect-people-community-international.jpg" alt="world connect people community international What are you doing to build your Community? " width="145px" height="95px" /></a>One of the great problems of the information age has been the disruption of  local communities.  During the last generation, people were able to rely on their local community to help them sustain their businesses.   Accountants were able to order a pint of Guinness at their local Irish pub and pick up a new tax client before the time the beer has settled.  The local butcher could rely on his buddy&#8217;s from his softball team to pick up osso buco at his store.</p>
<p>Now the local accountant has been replaced by H&amp;R Block and you buy your meat in shrink wrapped plastic on environmentally unfriendly styrofoam at Stop and Shop. Even the local watering hole has been replaced by a TGI Fridays.  In the process, our local communities are being destroyed.</p>
<p>You may be paying a bit less in the short term, but there is a price. Our lives are missing the interaction of oral conversations that last more than a couple of minutes.  These conversations are important not only financially, but socially. If you are a financially planner, the local accountant would naturally refer you business.  The butcher probably knows about the best poker night in town.</p>
<p>Now that our local communities have been upended, many of us are turning to socially networking to re-build our communities. Unfortunately, social networking sites such as Twitter do not allow for many deep meaningful interactions that lead to building communities very quickly.</p>
<p>A community looks to each other to grow the relationship and to interact.  According to Chris Brogan, <a href="http://www.chrisbrogan.com/audience-or-community/">community</a> happens when you feel that you are among like-minded people and when you feel that your contributions matter.? Communities empower users of products or services, or people with like-minded interests to interact.</p>
<p>You may not realize it, but who you buy from really matters.   Spend a few moments and think about the impact of what you purchase.</p>
<p>Yesterday I bought a gift for a for a two year old girl at the <a href="http://www.facebook.com/pages/Port-Washington-NY/Dolphin-Bookshop/180511756761?v=wall">Dolphin Bookshop,</a> in my hometown of Port Washington, New York rather than Barnes and Noble. The purchase supports a local independent bookstore in the community. I love technology, but don&#8217;t expect Kindle stores showing up on Main Street anytime soon.</p>
<p>The next time you are wondering why someone from your community hasn&#8217;t bought something from you, you should think what have you done lately to build our community.</p>
<p>What do you think? What are you doing to help build your community? Have you been able to use social networking sites to build a community?</p>
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		<title>Why You Need to Practice Giving Value</title>
		<link>http://nylawblog.com/2009/10/practice-adding-value/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=practice-adding-value</link>
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		<pubDate>Wed, 28 Oct 2009 19:00:47 +0000</pubDate>
		<dc:creator>Fred Abramson</dc:creator>
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I have recently started reading The Magic of Thinking Big, by David J. Schwartz. The book, written in 1959, has been getting a lot of ink lately because his ideas are classic. Business thought leaders such as Seth Godin and Tim Ferriss cite the book as required reading.
Mr. Schwartz suggests that we should practice giving [...]]]></description>
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<p>I have recently started reading <a href="http://rs6.net/tn.jsp?et=1102791588547&amp;s=-1&amp;e=001ofupqDXk2RkvZWiMgZe4QHAEWF_r4vLkAw0OtzrcVHQl8rdDiwPtAUP6x2mmeS2yIIqwNZ4rK59BiV00moJuJvXyiDpWbCL0SWS_nb1pyWLZIJI4KxUezfAT_yk-F2SdXpojVLU0HjcAT8KXQijTRxS-snLPvyzaeV4-tR_yiA-g07CrsEkF8Q==" target="_blank">The Magic of Thinking Big,</a> by David J. Schwartz. The book, written in 1959, has been<a id="aptureLink_sb1FVbJXgI" style="padding: 0px 6px; float: right;" href="http://www.butler-bowdon.com/images/magic-of-thinking-big.jpg"><img style="border: 0px none;" title="magic of thinking big jpg" src="http://www.butler-bowdon.com/images/magic-of-thinking-big.jpg" alt="magic of thinking big Why You Need to Practice Giving Value" width="116px" height="137px" /></a> getting a lot of ink lately because his ideas are classic. Business thought leaders such as <a href="http://rs6.net/tn.jsp?et=1102791588547&amp;s=-1&amp;e=001ofupqDXk2RnYeX5F_VfVz1iavwXcihkNKjrtyUp-SIOQTlxeA9aeajx_IpSpOLCYHBiWSHI4IG2Gt8mLoQBvCcJXMCmRIcwNu-FV4LeFhbCPARGBtvsHKw==" target="_blank">Seth Godin </a>and <a href="http://rs6.net/tn.jsp?et=1102791588547&amp;s=-1&amp;e=001ofupqDXk2RkdyzqueLWM0-0MB43i7VbEtIW3068Lf8dBl_TxAcxj5a91KS2hQbXzpMyinJoJDRRcalJGmX5K0L3b4hoeavi0rz421PW---3ZVB9jJxnGKo5gd2h8KRPq" target="_blank">Tim Ferriss</a> cite the book as required reading.</p>
<p>Mr. Schwartz suggests that we should practice giving <strong>value</strong>.</p>
<ul>
<li><strong>Practice adding      value to things. </strong>Look for ideas to make things      worth more</li>
<li><strong>Practice adding      value to people. </strong>As you move higher and higher in      the success world, more and more of your job becomes people development.      Look for ways that you can help others. Take a look at your contacts and      find ways to connect them.</li>
<li><strong>Practice giving      value to yourself. </strong>You need to ask yourself everyday      what can you do to make yourself more valuable today. With social media,      you can make yourself more valuable by writing a blog.</li>
</ul>
<p>Let me know of your action steps towards providing more value.</p>
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		<title>Review of Chris Brogan&#8217;s Trust Summit: Be a Priest and Build a Church</title>
		<link>http://nylawblog.com/2009/10/review-of-chris-brogans-trust-summit-be-a-priest-and-build-a-church/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=review-of-chris-brogans-trust-summit-be-a-priest-and-build-a-church</link>
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		<pubDate>Fri, 23 Oct 2009 20:50:52 +0000</pubDate>
		<dc:creator>Fred Abramson</dc:creator>
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 Social Media is an ongoing experiment.  Both people and companies are using this new tool to connect with people that they have never met in person.  The main goal of all of this activity is to generate new business.  The million dollar question is how to convert your Twitter followers and Facebook friends into [...]]]></description>
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<p><strong> </strong><img class="alignnone" title="Trust Agents" src="http://trustedadvisor.com/public/image/trust_agent_cover(1).jpg" alt="trust agent cover(1) Review of Chris Brogans Trust Summit: Be a Priest and Build a Church" width="140" height="209" /><a id="aptureLink_EK6i6pFSpX" style="padding: 0px 6px; float: right;" href="http://adverselling.typepad.com/how_law_firms_sell/images/trusted_advisor.jpg"><img style="border: 0px none;" title="trusted advisor jpg" src="http://adverselling.typepad.com/how_law_firms_sell/images/trusted_advisor.jpg" alt="trusted advisor Review of Chris Brogans Trust Summit: Be a Priest and Build a Church" width="100px" height="146px" /></a>Social Media is an ongoing experiment.  Both people and companies are using this new tool to connect with people that they have never met in person.  The main goal of all of this activity is to generate new business.  The million dollar question is how to convert your Twitter followers and Facebook friends into paying customers.</p>
<p>The answer, according to members of the panel convened on October 23, 2009, at the Trust Summit, is to build trust. In front of a packed room of tweeps at the Harvard Club in NYC, social media rockstars <a title="Chris Brogan" href="http://www.chrisbrogan.com/">Chris Brogan</a>, <a title="Julian Smith" href="http://inoveryourhead.net/">Julien Smith</a>, <a title="David Maister" href="http://davidmaister.com/">David Maister</a> and <a title="Charles H. Green" href="http://trustedadvisor.com/">Charles H. Green</a>, discussed the issue of trust and how it relates to social networking.</p>
<p><span><span>According to Chris Brogan, the relationship economy will move the future. The goal of using social media is to create sustainable relationships over time. </span></span></p>
<p><span><span>In his book <a title="Trust Agents" href="http://www.amazon.com/Trust-Agents-Influence-Improve-Reputation/dp/0470743085">Trust Agents</a>, Chris explains that on the web, groups of highly motivated people within every circle have already joined together, helping each other reach a higher ground. I asked Chris, through Twitter,  how professional service businesses (ie law) can harness this group to become clients. I am skeptical that lawyers and other service businesses can use social media to achieve this goal. Chris responded that you need to be a <strong>priest and build a church.</strong> What he means is that you should use social media to be part of multiple groups that will help your access each group.  Your goal is to be in the center and be the priest.</span></span></p>
<p><span><span>The trust paradigm is not new. </span></span>Charles H. Green lectured that <span><span>you </span><span>shouldn&#8217;t view business through the lens of competition.  The purpose of companies is to serve society.  He argued that competitors should work together to serve the public.  Cooperation between competitors serves everyone interests. </span></span></p>
<p><span><span>David Sax, writing in <a title="Save the Deli" href="http://www.savethedeli.com/">Save the Deli </a>observed this spirit of cooperation in the thriving Los Angeles Jewish Deli scene.  Throughout the country, Jewish Delicatessen is an institution that is in decline.  The pastrami is expensive and people are worried about the impact of schmaltz on their cholesterol.  But in LA, the Jewish Deli is thriving because deli owners cooperate.  If Nate N&#8217; Al&#8217;s is out of stuffed derma, they call over to Greenblatt&#8217;s  for help.   You should do the same when using social media.<br />
</span></span></p>
<p><span><span>As Julien Smith eloquently put it:  &#8220;Social media is still an experiment. Be curious of other people when using social media. Only by risking can we create greater things for everyone.&#8221;<br />
</span></span></p>
<p><span><span><br />
</span></span></p>
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		<title>Best Law, Business and Legal Marketing reads for the week</title>
		<link>http://nylawblog.com/2009/06/best-law-business-and-legal-marketing-reads-for-the-week/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=best-law-business-and-legal-marketing-reads-for-the-week</link>
		<comments>http://nylawblog.com/2009/06/best-law-business-and-legal-marketing-reads-for-the-week/#comments</comments>
		<pubDate>Fri, 05 Jun 2009 13:22:46 +0000</pubDate>
		<dc:creator>Fred Abramson</dc:creator>
				<category><![CDATA[Business Law]]></category>
		<category><![CDATA[Law Practice]]></category>
		<category><![CDATA[Recommended Business and Law Reads]]></category>
		<category><![CDATA[Social Networking and the Law]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[law]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Social network]]></category>
		<category><![CDATA[Tony La Russa]]></category>

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		<description><![CDATA[<div style="display:inline;float:right;margin-left:1em"><g:plusone href="http://nylawblog.com/2009/06/best-law-business-and-legal-marketing-reads-for-the-week/"></g:plusone></div>

			
				
			
		
Article of the Week:
10% of Twitter users account for 90% of tweets: http://tr.im/n54w

The latest Law Reads:
@Turkewitz Did Sotomayor Violate NY Ethics Rules in Private Solo Practice with &#8220;&#38; Associates&#8221; Name?   http://bit.ly/eF4jU

@VBalasubramani blogged: &#8220;Tony La Russa&#8217;s Legal Claims Against Twitter Look Tenuous&#8221; http://bit.ly/eDcSe
Social networks increasingly leading to questionable firings http://twurl.nl/w1kyhn
Facebook Friend Earns Judge a [...]]]></description>
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<p><strong>Article of the Week:</strong></p>
<p><span class="status-body"><span class="entry-content">10% of Twitter users account for 90% of tweets: http://tr.im/n54w<br />
</span></span></p>
<p><strong>The latest Law Reads:</strong></p>
<p><span class="status-body"><span class="entry-content">@<a href="http://twitter.com/Turkewitz">Turkewitz</a> Did </span></span><a id="aptureLink_u58091abLP" href="http://assets.nydailynews.com/img/2009/05/02/amd_sonia_sotomayor.jpg">Sotomayor</a><span class="status-body"><span class="entry-content"> Violate NY Ethics Rules in Private Solo Practice with &#8220;&amp; Associates&#8221; Name?   <a rel="nofollow" href="http://bit.ly/eF4jU" target="_blank">http://bit.ly/eF4jU<br />
</a></span></span></p>
<p><span class="status-body"><span class="entry-content">@<a href="http://twitter.com/VBalasubramani">VBalasubramani</a> blogged: &#8220;Tony La Russa&#8217;s Legal Claims Against Twitter Look Tenuous&#8221; <a rel="nofollow" href="http://bit.ly/eDcSe" target="_blank">http://bit.ly/eDcSe</a></span></span></p>
<p><span class="status-body"><span class="entry-content">Social networks increasingly leading to questionable firings <a rel="nofollow" href="http://twurl.nl/w1kyhn" target="_blank">http://twurl.nl/w1kyhn</a></span></span></p>
<p><span class="status-body"><span class="entry-content">Facebook Friend Earns Judge a Reprimand <a rel="nofollow" href="http://bit.ly/3XUE7a" target="_blank">http://bit.ly/3XUE7a</a></span></span></p>
<p><span class="status-body"><span class="entry-content">Small Businesses Take Tentative Steps Toward Online Networking <a rel="nofollow" href="http://bit.ly/2KVVF" target="_blank" class="broken_link">http://bit.ly/2KVVF</a> (via NYT)</span></span></p>
<p><span class="status-body"><span class="entry-content">6 tips for landing big customers <a rel="nofollow" href="http://bit.ly/fvJsr" target="_blank">http://bit.ly/fvJsr</a></span></span></p>
<p><span class="status-body"><span class="entry-content">@<a href="http://twitter.com/jowyang">jowyang</a> In the age of Twitter, blog posts start to matter more and more, see this wraup of #TWTRCON <a rel="nofollow" href="http://bit.ly/XKLyA" target="_blank">http://bit.ly/XKLyA</a></span></span></p>
<p><span class="status-body"><span class="entry-content">Google giving small businesses local search data <a rel="nofollow" href="http://bit.ly/yF09I" target="_blank">http://bit.ly/yF09I</a></span></span></p>
<p><span class="status-body"><span class="entry-content">10 Ways Twitter Will Change Business: <a rel="nofollow" href="http://twurl.nl/7310i5" target="_blank">http://twurl.nl/7310i5</a></span></span></p>
<p><strong><span class="status-body"><span class="entry-content">The Twitter Marketing Debate:</span></span></strong></p>
<p><span class="status-body"><span class="entry-content"><a title="Larry Bodine" href="http://www.lawmarketing.com/pages/articles.asp?Action=Article&amp;ArticleCategoryID=13&amp;ArticleID=886">Larry Bodine:</a> Twitter Not Effective for Law Firm Marketing<br />
</span></span></p>
<p><span class="status-body"><span class="entry-content">@<a href="http://twitter.com/barrettdavid">barrettdavid</a>: Is Twitter &#8220;Effective&#8221; for Lawyer Marketing?  The &#8220;Bodine Debate&#8221; &#8211; <a rel="nofollow" href="http://twurl.nl/zxg53t" target="_blank">http://twurl.nl/zxg53t</a></span></span></p>
<p><span class="status-body"><span class="entry-content">@<a href="http://twitter.com/glambert">glambert</a> &#8220;Legal Marketing, Statistics and Hard Work&#8221; &#8211; http://is.gd/N9kT</span></span></p>
<p><span class="status-body"><span class="entry-content">@<a href="http://twitter.com/nikiblack">nikiblack</a> &#8220;Legal Tweets: Kevin O&#8217;Keefe on social media for lawyers at the &#8220;Get a Life&#8221; conference&#8221; ( <a rel="nofollow" href="http://bit.ly/RYohc" target="_blank">http://bit.ly/RYohc</a> )</span></span></p>
<p><span class="status-body"><span class="entry-content">@<a href="http://twitter.com/lancegodard">lancegodard</a> My take on esq  &amp; twitter hasn&#8217;t changed <a rel="nofollow" href="http://bit.ly/17cI6s" target="_blank">http://bit.ly/17cI6s</a> but ways they use it have: <a rel="nofollow" href="http://snurl.com/j1tea" target="_blank">http://snurl.com/j1tea</a> via @<a href="http://twitter.com/jdtwitt">jdtwitt</a></span></span></p>
<p><span class="status-body"><span class="entry-content"><br />
</span></span></p>
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		<title>Have you read these? My latest business and law recommendations.</title>
		<link>http://nylawblog.com/2009/03/have-you-read-these-my-latest-recommendations/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=have-you-read-these-my-latest-recommendations</link>
		<comments>http://nylawblog.com/2009/03/have-you-read-these-my-latest-recommendations/#comments</comments>
		<pubDate>Mon, 16 Mar 2009 16:01:04 +0000</pubDate>
		<dc:creator>Fred Abramson</dc:creator>
				<category><![CDATA[Recommended Business and Law Reads]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[Business Law]]></category>
		<category><![CDATA[law]]></category>
		<category><![CDATA[small business]]></category>

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		<description><![CDATA[<div style="display:inline;float:right;margin-left:1em"><g:plusone href="http://nylawblog.com/2009/03/have-you-read-these-my-latest-recommendations/"></g:plusone></div>

			
				
			
		
Is Facebook Turning Us Into Digital Sharecroppers?&#8221;  Good stuff here from Small Business Trends.


Has the Internet made you more productive?  more&#8230;&#62;
The NYT reports about tech entrepreneurs trying to be the next Twitter at sxsw. more&#8230;&#62;
Brian Tannenbaum provides sage advice for bar applicants with legal issues. more&#8230;&#62;
Interesting thoughts of potential problems with Twitter in the future. [...]]]></description>
			<content:encoded><![CDATA[<div style="display:inline;float:right;margin-left:1em"><g:plusone href="http://nylawblog.com/2009/03/have-you-read-these-my-latest-recommendations/"></g:plusone></div>
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<p><span class="status-body"><span class="entry-content">Is Facebook Turning Us Into Digital Sharecroppers?&#8221;  Good stuff <a title="small business trends " href="http://smallbiztrends.com/2009/03/facebook-digital-sharecroppers.html">here </a>from Small Business Trends.</span></span></p>
<p><span class="status-body"><span class="entry-content"><img class="alignnone" title="Facebook" src="http://ec.mashable.com/wp-content/uploads/2007/08/facebooklogofresh.PNG" alt=" Have you read these? My latest business and law recommendations." width="124" height="30" /><br />
</span></span></p>
<p><span class="status-body"><span class="entry-content">Has the Internet made you more productive?  <a title="web more productive" href="http://bit.ly/4eOTt">more&#8230;&gt;</a></span></span></p>
<p><span class="status-body"><span class="entry-content">The NYT reports about tech entrepreneurs trying to be the next Twitter at sxsw.<a title="http://bit.ly/JJaqR" href="http://bit.ly/JJaqR"> more&#8230;&gt;</a></span></span></p>
<p>Brian Tannenbaum provides sage advice for bar applicants with legal issues. <a title="tannenbaum" href="http://bit.ly/gcHYO">more&#8230;&gt;</a></p>
<p><span class="status-body"><span class="entry-content">Interesting thoughts of potential problems with Twitter in the future. <a title="Potential problems with the internet" href="http://bit.ly/MIvuq">more&#8230;&gt; </a></span></span></p>
<p><span class="status-body"><span class="entry-content"><a href="http://static.twitter.com/images/search/twitter-logo-small.png?1233855454"><img class="alignnone" title="twitter" src="http://static.twitter.com/images/search/twitter-logo-small.png?1233855454" alt=" Have you read these? My latest business and law recommendations." width="175" height="41" /></a><br />
</span></span></p>
<p><span class="status-body"><span class="entry-content">The Economist reports on the Secrets of Entrepreneurial Success. <a title="economist" href="http://bit.ly/4lynK">more&#8230;&gt;</a></span></span></p>
<p><span class="status-body"><span class="entry-content">Here&#8217;s a story from the NYT about people who are becoming entrepreneurs because they are tired of looking for work. <a title="nyt work " href="http://tinyurl.com/ap9evp">more&#8230;&gt;</a></span></span></p>
<p><span class="status-body"><span class="entry-content"></span></span></p>
<p><span class="status-body"><span class="entry-content">Risk is overrated for these four iconic NY Businesses. <a title="cranes iconic" href="http://bit.ly/J1Ud">more&#8230;&gt;</a></span></span></p>
<p><span class="status-body"><span class="entry-content"><img class="alignnone" title="Sacks" src="http://www.saksfifthavenue.com/media/images/top_nav/topnav.saks.logo_v1_m56577569831381483.gif" alt="topnav.saks.logo v1 m56577569831381483 Have you read these? My latest business and law recommendations." width="66" height="66" /><br />
</span></span></p>
<p><span class="status-body"><span class="entry-content">100 Things More Popular Than Twitter. <a title="100 more pop than twitter" href="http://bit.ly/18r8eX">more&#8230;&gt;</a></span></span></p>
<p><span class="status-body"><span class="entry-content"><br />
</span></span></p>
<p><span class="status-body"><span class="entry-content">Top 10 Social Networks for Entrepreneurs. <a title="top 10 social networks" href="http://TwitPWR.com/8hI/" class="broken_link">more&#8230;&gt;</a><br />
</span></span></p>
<p><span class="status-body"><span class="entry-content"><a href="http://twitpwr.com/images/logoleft.jpg"><img class="alignnone" title="Titterpower" src="http://twitpwr.com/images/logoleft.jpg" alt="logoleft Have you read these? My latest business and law recommendations." width="144" height="43" /></a><br />
</span></span></p>
<p><span class="status-body"><span class="entry-content"> <a rel="nofollow" href="http://bit.ly/JJaqR" target="_blank"></a></span></span></p>
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